How to Engage With Customers While Off-Premise

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Customers can always be communicated with while they are on-premise or at the venue. The difficult part is maintaining communication with them after they leave the venue. Making sure that customers remember your business and keep coming back for more can be tricky. A delicate balance between communication and silence is important. The customer should […]

What is Social WiFi?

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You may have noticed the term social WiFi flying around a lot. We’re here to help you understand what social WiFi actually is and what are the benefits for anyone offering social WiFi, as well as for those who use it. Social WiFi, in the plainest terms, implies authentication via social media in return for […]

Can We Use WiFi For Marketing?

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With a rising usage of smart devices and smart customers, guest WiFi has become a norm at most outlets. In fact, if two competitors in the same vertical offering similar products are compared, then the one which offers free guest WiFi would be chosen. This advantage has led to the spread of free public WiFi. […]